In Todays Society :: essays research papers

In today& angstrom unit8217s smart set the in the public eye(predicate) mark of the banquet name domiciliate be found everywhere. Go to any big city in North America and there allow for be public mark of the rupture name. Almost any major friendship will inscribe in public stigmatisation of their name. Gap keeps on public stigmatisation their name more and more effectively. Sides of buses, large billboards downtown, benches and subway stations will have the Gap name branded all over them. These ar extype Ales of public mark. Public branding is good for marketing . This is clearly illustrated by Gap because one of the main reasons for their successful marketing is their use of public branding. The goal of publicly branding is to get your company& angstrom unit8217s name known and for it to become normal . If your company becomes known and familiar then your advertising program will be successful. Public branding keeps on getting more visible in today&8217s society. N ames of a new brand that convey substantially understood harvest-time attributes in short snappy ways are the best. Gap sales this year were the best in company&8217s history , largely due to the public branding of their name. It is obvious that public branding is a big and important part of Gap&8217s marketing.      The other aspect of branding is personalized branding. ain branding clothes are articles of article of clothing that you wear that brand the company&8217s name on the clothes. Personal branding has is a relatively new concept. Up until 30 years ago personal branding was unheard of . The concept of personal branding is very popular among teenagers . Some of the reasons for this are1)     In today&8217s society it is considered in way to wear personal branding clothes.2)     You let mint know that you bought this article of clothing from that company. If they consider that company to be pres tigious then you will want people to know that they bought your article of clothing from that company.This is the case with Gap. Most people consider Gap to be a prestigious store so they will wear personal branding clothes from the Gap. This is evident because the top three interchange articles of clothes from Gap are personal branding clothes. Some reasons for this are because personal branding clothes provide free advertising. These types of clothes are in style today. At the Gap this is especially true. It is important to keep on selling these type of clothes because most people (especially teenagers) feel that if a product is marketed well, there is a better chance they will buy it.