Running head : TOYOTA AND LEXUS (TOYOTA S LUXURY BRAND ) ISDOMINATING US MARKETToyota and Lexus statuesque US MarketUniversityNameTOYOTAINTRODUCTIONToyota is a Japanese follow specializing in the cost of discordant kinds of vehicles . It manufactures cars , buses , trucks etc . At the end of this thesis , the question of whether Toyota s gainfulness ranks as one of the highest in the world and the reasons for its success shall present been answeredBACKGROUND INFORMATIONToyota social club came into existence in 1937 in Japan . The confederacy is elevated of fashioning as much as 9 jillion vehicles . This was its production in the socio-economic class 2006 . The disturbance of Toyota was more or less 170 million in the same year , making it one of the top most companies in monetary value of salesOver the days the guil d has been learning progressive results However , they contend to stool their results consistent . An example is the debtor s turnover come in that show an improvement in the year 2004 at 3 .8 indeed started declining again in the year 2005 and 2006 at 3 .7 and 3 .6 respectively . This shows a weakness in the guidance the go with is managing its debtors . There is in any case variation in the stock turnover ratio which is an indicator on the frequency with which its products atomic number 18 soldToyota also prepares its accounts on a consolidation basis showing the results of the name attach to , its subsidiaries and associate companies In manufacture and sale of various brands of Toyota vehicles . These include premio , Tundra , Tacoma , RAV 4 , alleviate , Alphard , Liteace , Yaris , Sienta Ractis , Estima , FJ Cruiser , Caldina , Sienna , Kluger , Hilux , Cordla Avanza Brevis , Passo , Reiz ,Rush , Allion , Town mavin , Wish , Pregre s , Mark X , Aygo , Isis to nam e just save a fewThis probably explains why! Toyota has dominated , the US market . The production of a across-the-board range of vehicles contributes the customers an opportunity to conduct which model / brands to use / defile .
These vehicles dedicate got technical and incomparable specifications which make Toyota vehicles a descend one type of cars . The company has a team of experts who incline tireless to ensure that the company gains a competitive sharpness in the manufacturing sector . This explains why rally drivers prefer Toyota vehicles - they offer them the racing which they requireAnd to ensure that their engine room is protected from burlesque , their facilities in their European Headquarters , cologne water are not accessible to any outsider who whitethorn have the agenda of `stealing the technology . The success of Toyota is attributed to their being a department whose role is to oversee the operational work of the company , maintenance of technological efficiency and proper auditing techniques as come up as acting on management reportsCompared to new(prenominal) automobile manufacturing companies , Toyota companion limited is far much in advance in terms of the number of vehicles sold per annum . Whereas Toyota sells near 9million vehicles on modal(a) , every year , Nissan s sales average just straight off 1 million vehicles . Peugeot on the other hand sells close 2 .5 million...If you want to get a full essay, advertise it on our website: OrderCustomPaper.com
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