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Saturday, September 14, 2013

The Google Monopoly

The Google Monopoly It would be difficult to image life without Google. Billions of people depend on the worlds most popular inquisition railway locomotive locomotive to encounter quick information or pictures. Google has become an structured leave of most peoples lives, and businesses now depend on Google for potent advertising. However, with such(prenominal) dominance of the seem engine market, the question of monopoly arises. A monopoly is destine as an economic advantage held by a union with the exclusive power to carry on a particular business or trade, and thereby surpassing the competition and macrocosm able to set prices that would higher than what would what they would be in a free market (Definition 1). With this definition, Google could be defined as a monopoly of the internet search word advertising. Though it is debatable, from many viewpoints, Google Inc is a monopoly. Google was founded in 1998 and since then has become a superpower in the Internet world. The club main source of gross is online advertising. Google uses its Adword architectural plan to promote their products and services with targeted advertising. Google has become so triple-crown its revenue is 3.1 billion dollars (Google Inc 1).  The control that comes with this success is what makes many entrust the company is a monopoly.
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Though Google is non officially a monopoly in the United States, it is one in France. In July 2010, France declared Google as a monopoly of internet search word advertising. The French did not decide that Google Inc. was a monopoly on the entire search engine market, but rathe r on the advertising in the search engines. ! The French authority concluded, Google holds a dominant position on the advertising market related to online searches. Its search engine enjoys a wide popularity and currently totals around 90 percent of the battle searches made in France (Norris 2). The dominance Google has in France is obviously efficacy eyebrows rise s they questioned the effects a monopoly could have. A outsize portion of...If you want to get a full essay, overdress it on our website: OrderCustomPaper.com

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